marketing & creative specialist

TORI

COCHRANE

SOCIAL MEDIA MANAGEMENT

EMAIL MARKETING

EXPERIENTIAL MARKETING

TRADITIONAL MARKETING

DIGITAL MARKETING

CONTENT CREATION

HI, I"M TORI

HI, I"M TORI

I’m a marketing specialist with over three years of social media experience and a strong foundation in content marketing, strategy, and digital marketing. Creativity is at the heart of everything I do, and I love blending data-driven insights with fresh ideas to create impactful campaigns.

When I’m not crafting marketing strategies, you’ll find me watching reality TV, trying a new bite to eat, or diving in to a new creative hobby, it’s currently, ceramics :)

I’m all about finding new ways to make things fun, engaging, and a little unexpected.

my work

    • Strategically manage social media accounts for eight clients, crafting customized content that aligns with brand identities across platforms like Instagram, Facebook, Pinterest, and YouTube.

    • Lead brainstorming sessions to generate creative concepts that enhance client engagement and support sales initiatives, effectively translating ideas into actionable content.

    • Analyze campaign performance using advanced analytics and metrics to refine strategies, ensuring creative outputs are results-driven and aligned with client expectations.

    • Stay attuned to emerging trends, platform updates, and best practices, applying innovative strategies to maintain a competitive edge and deliver measurable results.

    • Drove creative brainstorming sessions, contributing innovative ideas for high-profile client campaigns, resulting in a surge in metrics across the board once campaigns were implemented.

    • Developed and executed engaging content across various platforms, enhancing audience interaction and visibility through strategic partnerships and media trades.

    • Coordinated dynamic influencer collaborations and executed media initiatives that significantly boosted brand engagement and reach.

    • Crafted and managed tailored social media strategies across platforms, driving brand presence through creative content calendars and audience engagement tactics.

    • Spearheaded content creation projects, overseeing photography and video production, while optimizing visibility through strategic content planning and execution.

    • Collaborated with clients to ensure that social media strategies aligned with broader marketing goals, enhancing brand storytelling and engagement.

EDUCATION

School of Communication, Chapman University – Orange, CA                                                             

Bachelor of Arts: Communication Studies 

  • Gained in-depth knowledge of Copyright, Trademarking, Advertising regulations, and Public Domain principles through coursework in Communication Law, equipping me with a comprehensive understanding of the legal frameworks influencing creative strategies.

  • Collaborated in practical projects that honed my skills in creative ideation and presentation development, preparing me to contribute effectively in collaborative environments and client-focused initiatives.

CONTACT ME

CONTACT ME

EMAIL ME:

LET’S CONNECT:

IF YOU MUST: